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Mobile Marketing

Designing Websites for Mobile

With the uptake of mobile devices it makes good sense to check that the design of your website is accessible to smartphone and tablet users. If your website uses Flash it won’t work on iPad or iPhone. Flash is not supported by iOS and according to Apple, never will be. Navigation systems or contact forms that use Flash elements will be invisible on iOS devices.
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How QR Codes Can Boost Your Sales

First of all, what is a QR Code? QR Codes (Quick Response Codes), are a 2 dimensional bar code that contains specific information, much the same as the traditional bar codes we see on product packaging.

The main difference with QR Codes is that they can be created to contain almost any kind of data such as phone numbers, email addresses, coupon codes, links to location maps, links to videos and websites.
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Independent Digital Publishing Cuts Out The Middleman

For many of us, reading news and articles online has become second nature. Breaking stories and current trends are available to us on demand, there is no waiting around for the paper boy/girl, and choosing just the articles that are interesting to us is one of the many great benefits of having Internet access.

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Website access from mobile devices increases

Website access from mobile devices such as iPods, iPads, Android Tablets and Smartphones looks set to increase dramatically over the next twelve months. The two Google Analytics results below show a comparison in mobile device access to one of my client’s websites. The first graph shows 197 visits for the period – Dec 30, 2010 to Jan 30, 2011. The second graph shows an increase of 733 visits for Dec 30, 2011 to Jan 30,2012.
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Don’t Buy An iPad For Blogging • Just Yet

Just eight weeks in to owning an iPad and all I can say is … In my case it sucks! Why? If you enjoy being locked into proprietary systems go ahead and buy yourself an iPad. Ideal if you like playing around with games, sending the odd email or keeping notes and reading, but that’s where it ends for me. iPads are an end user device, not an authoring tool.

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